We believe easy access to high-quality, safe and relevant physical activity opportunities is a human right for anyone, globally.
The consequences of not making objective decisions backed by data are enormous, not only for organisations' sustainability, but to the health and wellbeing of people across the globe.
ActiveXchange breaks down data silos to securely bring the right data into one platform, harnessing collective data intelligence and the power of data science, to help you continue to build and encourage more active and healthy communities.
Data is being collected on members, participants and activity across the community sport, physical activity, and recreation sectors, but this is often fragmented and locked in siloed systems
Organisations are unable to make accurate, confident or proactive data-driven decisions because they only have insights from their own data, rather than from across the entire industry
Funding and resource planning decisions are made using a 'finger in the air' approach, which means the wrong offer or facility ends up in the wrong place, at the wrong time
Maximise club and membership growth, prioritise resourcing, and influence government planners and funders
Acquire new members cheaper, retain existing members longer, maximise resources, optimise program & course offerings, influence strategic stakeholders, improve and prove community impacts
Key participation data and plans from a wide range of sports and active environments transforms into insights to guide planning, operational, and investment priorities
Access and understand consistent and unbiased data intelligence across your network of members to inform your strategic plans and data-driven decisions
Support and enhance your client projects with best practice data gathering, including unique insights into informal community activities across the whole of the UK
Streamline your clients' data collection process, and plug into enhanced sector intelligence - be part of the solution
A first-of-its-kind solution that uses GPS from millions of phones every day to accurately, consistently and easily track the ongoing use of any facility, place and space nationwide (with data back to the start of 2022). Know what's working, what's not and therefore what next, in order to focus your resources and get communities more active. Available as a standalone account or bolt-on module within the accounts below.
Free for any industry organisation, the NID contains more than 35,000 sport & recreational site data uploads from Sport England’s Active Places Power as well as integrated network organisations.
Supports any National Governing Body or Sector Association to learn more about their membership, tracking participation across key demographics and providing benchmarks, identifying unmet demand opportunities and helping to drive growth and development.
Supports leisure, aquatic and fitness organisations to analyse facility performance, assist in optimal program scheduling, and identify unmet demand opportunities.
Supports all levels of government to understand the movement of communities, track health and wellbeing KPIs across sports & recreation participation, infrastructure, and assist with future investment & planning decisions.
This service is driven by the National Infrastructure Database and key insight generated from 5+ million users and the performance of thousands of facilities and clubs. The analysis reports are used by current and potential facility operators and investors, and local authorities.
The accuracy of the predictive modelling is validated against actual outcomes across 100's of partners integrated into ActiveXchange's Network.
This service is driven by ActiveXchange’s Movement Data, tracking movement across the whole of the UK with 30+ billion daily location updates streaming from more than 700M monthly active mobile users, globally. These analytical reports can be tailored to clients’ needs, typically covering green & blue spaces, outdoor recreational & active travel infrastructure. They can be used to better understand usage, inform planning and operational decisions, as well as tracking trends and performance.
We're passionate about data science, modelling and security.
We access and aggregate data from a wide range of sources, following rigorous security protocols to ensure all data is handled and transferred in a safe, secure and sophisticated ecosystem.